Let's face it, it's hard to keep track of grudges. Forgiveness creeps in. Memories fade pleasantly into the past.... And yet there are so very many people who have annoyed us. So, in order to keep these grievances fresh and thriving, we plan to document them right here on the net where everyone can see them. Holding on to these grudges--every last one of them--should be well facilitated by a blog.
I've heard that angry customers tell a number of their friends about their bad experiences, but few happy customers share their feelings. That will probably be reflected on this blog too. Among the tirades and rants you may find an occasional account of excellent service or a good product review. Hopefully these tales will help you avoid bad experiences and allow you to patronize companies who deserve it.
The point of this blog is, in a word, consumer awareness. Well, two words. Maybe a hyphenated... consumer-awareness. Or compound: consumerawareness. Anyway, consumer, consume.
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